The Max Group PPC Case Study

Client The Max Group
Services Ad Management
Date November 8th, 2026
View Launch Project

The Max Group is a Dallas-Fort Worth real estate brokerage that sells homes with full-service representation for a $5,500 flat fee, so home sellers keep more of their equity. We built their website at maxflatfee.com and their Google Ads campaigns, which target DFW homeowners searching for a flat fee realtor.

From March 9 to July 13, 2026, The Max Group’s Google Ads brought in 858 clicks and 36 conversions at a $236 cost per conversion on $8.51K in ad spend, a conversion rate of about 4.2%.

Because the campaigns focus on flat fee realtor searches across Dallas-Fort Worth, the budget goes to homeowners who are already comparing ways to save on realtor fees.

The Max Group Google Ads results from March 9 to July 13, 2026: 858 clicks, 36.01 conversions, $236 cost per conversion and $8.51K cost.
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