C Big Island Tours offers Hawaii tour experiences for travelers researching and booking activities before arriving on the island. To help them reach high-intent prospects earlier in the travel planning process, we launched Google Search Ads campaigns targeting users across the United States and Canada who were actively searching for Hawaii tours and Big Island experiences.

By focusing on intent-based search terms, geographic targeting, conversion tracking, and ongoing campaign optimization, we helped C Big Island Tours generate strong lead activity from a broad North American audience. The campaign produced 1.84K clicks, 145 conversions, a $16.73 cost per conversion, and only $2.43K in total ad spend, showing how tightly managed Google Search campaigns can drive cost-effective tour inquiries from travelers before they arrive in Hawaii.