Selfie Magic For Parties is a photo booth rental company serving the Orlando, Florida market. They needed a more efficient Google Ads strategy to generate qualified leads at a lower cost. We reworked the campaign to improve targeting, tighten keyword intent, and focus budget on searches most likely to convert into bookings.

The result was a major improvement in efficiency. We helped bring their cost per conversion down from over $50 to just $23.35, cutting lead costs by more than 50% while continuing to generate steady conversion volume. The campaign produced 533 clicks, 58 conversions, and $1.35K in total ad spend, showing how a more disciplined Google Ads strategy can significantly improve lead quality and cost efficiency for local event-service businesses.